Hosting an Online Cooking Class is an entertaining way of engaging with your community online, and that also allows you to showcase your restaurant’s personality and skills.
It may appear challenging to produce this show, but it’s as simple as utilizing the camera on your smartphone. You’ll be hosting your Online Cooking Class in no time if you follow these nine simple steps.
Determine the menu
It would be best to choose recipes that are simple to follow for individuals of diverse ability levels. Discuss the shopping list ahead of time, and avoid ingredients that are hard to come by in regular grocery stores or come up with substitutes for anything unusual.
Viewers with allergies or who can’t go to the supermarket enjoy the alternative ingredients. Consider preparation and cooking time while choosing your meals to ensure the lesson isn’t too long.
Once you’ve determined the suitable duration for your Online Cooking Class, you may inform your participants about how much time they’ll need to watch your session.
Pick the platform, day, and time
Take advantage of your vast audience on various social media by going live on one of the platforms. Try Zoom or Google Meet if you want to do something more like video conferencing.
Check your interaction patterns on your chosen platform to discover what times of day you have the highest engagement to decide when you should offer the class.
If you expect learners from all across the country, keep time zones in mind. Your class scheduling might also correspond to a busy meal or day for you, allowing you to grab people who would normally be eating in.
Create a run of the show
Create a clear overview of the lesson to communicate with your audience and your co-host to reduce nervousness and enhance preparedness for a seamless video. This will help everyone prepare by setting expectations.
Include all of the ingredients and the tools you’ll need in the kitchen. When it’s time for them to join online and work in their kitchen, it will make it easier for them to follow along.
Don’t forget about your Online Cooking Class end process. Make a plan for how you want the lesson to conclude and what you want the viewers to do next.
Promote the class and your recipes
Raise awareness, and once you know what you’re creating when you’re doing it, and where your viewers can follow along. Your website should be used to promote the event. To generate interest in the class, post attractive photos of the foods you’ll create.
Make the item shopping list widely displayed, and even direct participants to where they may get the ingredients ahead of time.
Conduct a dry run
It’s critical to schedule time for a practice run-through. You’ll want to set up your kitchen so you can test film techniques, lighting, and sound. Ask your co-host to observe how everything seems from a spectator’s standpoint. This will give a better view of your audience.
Measure and prepare ahead of time
Continue to market the recipe in the weeks leading up to the event. Also, remind your guests to have all the ingredients on hand and measure everything to ensure a seamless display.
Alternatives and substitutes will be requested, so if you have any in mind, provide them ahead of time for your Online Cooking Class.
Get ready to go on live broadcast
Take your starting time to greet your audience. You’ll want to watch the entire presentation and establish expectations for how you’ll monitor your live chat and respond to any inquiries that arise.
Walk guests through the features they might need to utilize throughout the session if you’re using a video conferencing platform.
Before starting your Online Cooking Class, go through the ingredient list and point out that you’ve already premeasured the ingredients.
Slow down, remember who you’re speaking to, and repeat yourself
The participants who will be cooking with you will have a diverse range of abilities. It’s critical to keep a steady pace and train them in an easy-to-understand manner. Utilize fundamental cooking vocabulary. Specific terms that you may be familiar with may be unfamiliar to a spectator, so use them.
If you utilize more complicated terminology, make it easy for your audience to understand. Slowly talk, and don’t be afraid to repeat yourself—people occasionally misunderstand instructions, so repeating your message will keep everyone on track.
Repeat the measures for each component many times: Despite your advice, not everyone will pre-measure.
Wrap it up
Before ending your live broadcast, how can viewers continue to support your business? Give something that your viewers will be encouraged to keep supporting you even after your live.
Give them something that will entice them to conduct more business, enrol in another class, or interact with you more on various social media platforms.
Online cooking classes are a terrific way to connect with your community during these trying times. They need some preparation, but they may be an excellent way to broaden your reach and interact with new people in the digital world once you’re ready to go.
Author’s Bio: Trent Parker, Travel Writer in SydneyTrent has been a travelling writer for the past 5 years, and comes to Castle Jackson to expand his writing skills. He has been roaming around Australia (when he’s able to) and writing on the road about all things.
His specialty is SEO copywriting and helping website’s meet their On-Site SEO goals with well crafted and engaging copy that performs well for Google and for users on the web.